The provision and installation of signage and events branding to The UK School Games a multi-sport event organised by the Youth Sport Trust for the UK’s elite young athletes of school age. The games proved a huge success, culminating in Fast Track being among the big winners of the 2009 SportBusiness Sports Event Management Awards winning gold in the Event Look category for this event.
Planning and logistics were the key to deliver signage and branding to each of the ten sports venues which were spread across Newport, Swansea, and the host city Cardiff. Each sport required timed delivery slots ahead of four days of competition for over 1500 athletes.
Seven specialist installation teams combined to successfully install and breakdown in excess of 1000 signage items, sponsor advertising boards, and over 3.5 km of branded ‘scrim’, a kind of fabric banner, which helped to dress each venue. The project encompassed interior and exterior display graphics and signage, the majority of which has been recycled or stored for re-use in 2010.
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Direct to substrate printed advertising hoarding
Sport event branding signage
Printed banner pitchside signage
Sport event branding interior signage
Fast Track“A huge thank you for providing an excellent service with regards to the branding and signage aspect of the UK School Games. Your on-site teams took to the task with great expertise and attention to detail, and where necessarily went that all important extra mile!”
