Octink always likes a challenge, so when Taylor Wimpey New Homes announced the signage requirements for their January 2008 sales campaign, designed to attract first time buyers, we were only too happy to help.
We only had ten days to process, produce and deliver nearly 9000 items of marketing material which included banners, pull up banners, display stands and other point of sale signage products to a nationwide network of over 500 sales outlets operated by both the Bryant Homes and Taylor Wimpey brands.
A dedicated six man team working through the Christmas 2007 shut down period, processing the orders and coordinating delivery. Both our Inca Spyder direct to substrate large format printers were kept busy, often operating round the clock!
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Taylor Wimpey pull up banner packs
Taylor Wimpey“This really does prove that anything is possible given the right attitude and determination to see a job through to completion. The subsequent success of this campaign provided a real sense of achievement for all parties involved. I was amazed with how well this entire project was brought together. The scale and importance of this project left no margin for error, but your professional approach and energy of your team ensured that this campaign got off to the best start possible. Thank you!”
