To deliver event branding to support the launch of LG’s revolutionary range of steam washing machines in style at a London hotel.
Working to extremely tight and challenging time scales we worked closely with hotel management to comply with their demanding build-up requirements, ultimately returning the display area to its original state after the event. We used a combination of event branding, including pantone-matched matt vinyl graphics and large format digital prints, to produce a powerful backdrop to LG’s product launch.