With over 4000 people attending the GC Expo in Earls Court, it was crucial that the Vodafone display stand was both impressive and impactful at what is regarded as the leading public sector IT event in the UK. The custom-built display stand was designed by leading agency George P. Johnson, and was manufactured, installed and removed by Octink.
Delegates were greeted by towering 2.4 metre high curved foamex walls, decorated with high quality 1200dpi large format prints, all set around bespoke-built ‘meet & greet’ handout tables. The accompanying furniture was chosen to be in keeping with the Vodafone retail merchandising design. 80% of the signage materials used were recycled, complying with the environmental performance demands for this event.
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Vodaphone custom built display stand
