Octink was again commissioned by George P Johnson, a leading global event marketing and experience marketing agency, to provide branding, signage and exhibit solutions for its salesforce.com Cloudforce event. This high profile cloud computing event was held in Paris and attracted over 1,600 delegates.
Five weeks of preparation and working collaboratively with the client was required to manage the supply, package and installation of the branding and signage elements for the event. Digitally printed displays included a fabric 16 metre graphic wall, freestanding branded walls and custom-built acrylic display units promoted new cloud technology including the new ipad2. In total, the printed materials extended across more than 350 square metres. A particularly striking feature of the branding was a tower housing a spinning motorised cloud!
In line with Octinkâs own recycling policy and meeting client expectations, display panels used at the previous event were recycled with new graphics, minimising both cost and impact on the environment.
George P JohnsonWe have worked with Octink on this event for many years and the team never fails to deliver. Everything was achieved on time and on budget and looked amazing - the striking branding created a fantastic backdrop for the exhibition.